
Drip Footwear was one of South Africa’s most visible SME success stories—until it wasn’t. Within five years, the brand evolved from a township startup to a national retail name, celebrated for its bold sneaker designs and an inspiring origin story. But behind the popularity, financial cracks were forming. Drip collapsed under the weight of unsustainable growth and weak internal controls. For South African business owners, this case holds vital lessons: how rapid expansion, without the right systems in place, can quickly lead to cash flow crises, regulatory troubles, and reputational damage.
Continue reading “The Rise and Fall of Drip Footwear: What South African SMEs Must Learn About Sustainable Growth”